webMarketing & SEOIntermediate

One dashboard to manage ads, track ROI, and see what's working across all

One dashboard to manage ads, track ROI, and see what's working across all platforms—built for African agencies and solopreneurs.

Monetization

Subscription

Difficulty

Intermediate

Time to first

4-8 weeks

Market signal

$1M–10M/mo

Why it works

A Marketing & SEO product in this shape is already a proven earner, and real businesses here run at roughly $1M–10M/mo. See the live example for exactly how it's packaged and sold.

Who it's for

Digital marketing agencies, freelance media buyers, and e-commerce operators across West Africa who run campaigns on multiple platforms (Facebook, Google, TikTok) and waste time toggling between dashboards.

How to build it

1. Start with Facebook Ads + Google Ads API integration only—pull spend, impressions, clicks, conversions into one unified table. 2. Build a simple dashboard showing daily/weekly ROI by campaign, with basic filters (date range, platform, account). 3. Add email alerts when campaigns underperform (e.g., CPC spikes 20%+) to catch issues fast. 4. Launch to 10–15 local agencies, validate they'll pay monthly for time saved; use Slack for support. 5. Expand to TikTok Ads and Snapchat APIs; add custom attribution rules (tie conversions back to ad source).

Suggested stack

Next.js or Django (backend+frontend)PostgreSQL (store campaign snapshots + alerts)Facebook Ads APIGoogle Ads APITikTok Business APICelery or Bull (background jobs for daily data pulls)Recharts or Chart.js (simple charts)Stripe (subscription billing)SendGrid or Mailgun (alert emails)

Your edge as a builder from anywhere

Nigerian agencies and media buyers already manage campaigns for global clients (US, UK e-commerce) but lack tools built for their workflow. You charge in USD via Stripe, undercut Western tools (Supermetrics, AdRoll dashboards) by 60%, and ship faster than SaaS companies that ignore this segment. Local payment rails (Paystack) + Naira option unlock the smaller agency market. Your first 20 customers

Market signal

Real ad-market activity behind this proven pattern — from public ad libraries.

Ad reach

2.8M

Active ads

14 all-time

Advertising since

2025

Top audience regions

Poland

Samsung

Pairs with these income paths

Micro-SaaS Products